Head of Gen AI at Amazon Games | Chaos by Design: Product Levers for AI-native Customer Experiences
Presenters Penny Szeto Source ProductCon NewYork 2026 🚀 Designing the Future: Crafting Intentional AI Experiences In the rapidly evolving world of Generative AI, we often get caught up in the model—the latency, the reasoning capabilities, and the prompt engineering. But as Penny Szeto, Lead of the Geni team at Amazon Games, recently shared at Prodicon, the real magic lies not in the code, but in the behavioral system design you build around it. ...